Guide for Retailers

Vendor: Fair Trade Resource Network
Type: Book

By Kimberly Grimes ~ 42 pg. booklet ~ For those starting FT businesses ~ $4.95 plus shipping.

Bulk rate available for orders of 50 copies or more. Call or email FTRN for a discount code before you check out.


FTRN says: “Based on personal experiences from more than 75 diverse shops around North America, this is a must-read for anyone starting a Fair Trade business.”

Summary/review: Filled with practical, proven advice from a variety of Fair Trade entrepreneurs, the Guide for Retailers is will help any new Fair Trade business owner dedicate his/her business aspirations in the service of Fair Trade principles. It provides step-by-step guidance for necessary preparations, building a successful foundation, and enjoying the benefits of a well-run Fair Trade business.

Contents include:

  • Getting Started
  • Financing
  • Sourcing Fair Trade Merchandise
  • Creating Displays
  • Networking, Publicity, Advertising
  • Using Environmentally Sound Practices